The keyword relevancy in your website enables the visitors to focus first on the targeted pages. Keyword relevance is the qualitative measure of the impact of a keywords on your site. Search Engines are modifying the way of searching any phrase or Search criteria along with the change in the keyword search phrase in the Search Engine Results Pages (SERPs). The main thing behind the searching any phrase by the search engines is that the search engine can recognize that site by the search phrase entered. It means the search engine will show the results for only that site which is relevant to the keyword entered for the search. The value is given to the websites which are relevant to the keyword.
We should select proper keywords for a website, so that the site can make an existence in the search engines. For selecting good keywords for your site, you can make use of the most popular keywords research tools. One of the most popular example of keywords search tool is Google keywords tool. It shows the Global and the local searches of the selected keywords. By analyzing the searching of the keywords you can select a proper keyword for your site. And in this way you can be on the top of the search engine results. You should always keep in mind that you can be on the top of the search engine results if you are following the proper top seo techniques.